Allied Diamonds, a Janus Thinking group company, believes that people who buy diamonds should not just be diamond customers, but rather they should be diamond connoisseurs. The connoisseur understands the nature of diamonds and truly appreciates them â when one can make the perfect purchase for the object of his affection, his happiness will match the love represented by the diamond and the eternal nature of the diamond itself.
A diamond connoisseur is able to distinguish the good from the bad, and the road to connoisseurship begins by understanding the anatomy of a diamond and the 4Cs of diamond evaluation. But thatâs just the beginning. The connoisseur must see many, many diamonds in person and compare them side by side and under different lighting conditions in order to compare brilliance, fire and other aspects that make a diamond breathlessly beautiful, and it wonât be a rushed process.
We hope this guide will help you to become a connoisseur of diamonds as you search for the perfect diamond for you and the object of your affection.
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